by Jess Tutton | Jan 20, 2019 | Blog
Are you planning on using Facebook & Instagram paid ads to build your list or launch your program this year? If so, retargeting is going to be a major player in your overall social media marketing strategy. When it comes to Facebook advertising it’s easy to... by Jess Tutton | Jan 20, 2019 | Blog
Have you ever used the Audience Insights Tool to research your Facebook Ad targeting options? ( It’s not the same as the audience insights you have access to on your Facebook Page or Instagram business profile… It’s better!) What is the audience insights tool? It... by Jess Tutton | Nov 9, 2018 | Blog
Recently I asked my audience to complete a survey to help me better understand where they’re feeling stuck with their marketing. (If you want to have your say > click here to complete it now!) One of the questions I asked was… “How do you feel about showing up... by Jess Tutton | Nov 8, 2018 | Blog
How many times have you been asked to describe your ideal customer in vivid detail… How old are they? What’s their relationship status? Do they have kids? pets? plants? What movies do they like? Do you read books? Magazines? It’s something I’m... by Jess Tutton | Nov 7, 2018 | Blog
How many times have you heard someone say ‘Facebook Ads don’t work!’ I know I hear it allllllll the time, so I thought I’d share with you why that blanket statement is simply not true. Firstly, If you feel like Facebook Ads don’t work, I’m sure that... by Jessica Tutton | Jul 22, 2018 | Blog
How do you know when it’s time to pack it all in… Jump off the entrepreneurial rollercoaster… and start something new – or heaven forbid – return to a J.O.B. Failure, mistakes & missed opportunity is normal. It’s part of the... by Jessica Tutton | Jul 7, 2018 | Blog
Are you ready to start building your email list & attracting a steady surge of perfectly-targeted leads EVERY SINGLE DAY? Well guess what? When you create a irresistible lead magnet, you’ll quickly find that attracting your dream clients, building your... by Jessica Tutton | Jun 11, 2018 | Blog, Facebook Advertising
Are you split testing your Facebook ads? If not, I want this blog to help you understand why you should split test almost every variable in your campaign… which can ultimately help you save money in the future. To understand how split testing works on Facebook,... by Jessica Tutton | Apr 29, 2018 | Blog, Sales Funnels, Social Media
Shall we talk about Facebook Competitions? I’m sure we’ve all, at some point, been tagged in a post by a friend who’s trying to win a competition promoted on Facebook! Yes?… I’m sure this has left you wondering if competitions... by Jessica Tutton | Apr 16, 2018 | Facebook Advertising, Social Media
You’ll often hear social media marketers talk about the Facebook Pixel… and they’ll tell you that Installing a pixel on your website should be the first step you take before you start spending money on advertising… … and they’re right. But do you... 
