Is your Lead Magnet good enough?

Creating a Lead Magnet is something we often overthink, overcomplicate, second guess – and never end up promoting… mostly, because we’re worried that our content is just never good enough. But guess what? If you hold yourself back on launching your...

Retargeting Tips For List Building & Launching

Are you planning on using Facebook & Instagram paid ads to build your list or launch your program this year? If so, retargeting is going to be a major player in your overall social media marketing strategy. When it comes to Facebook advertising it’s easy to...

Advance Your Targeting with the Audience Insights Tool

Have you ever used the Audience Insights Tool to research your Facebook Ad targeting options? ( It’s not the same as the audience insights you have access to on your Facebook Page or Instagram business profile… It’s better!) What is the audience insights tool? It...

Why you NEED to be showing up online…

Recently I asked my audience to complete a survey to help me better understand where they’re feeling stuck with their marketing. (If you want to have your say > click here to complete it now!) One of the questions I asked was… “How do you feel about showing up...

3 Alternative Ways To Discover Your Ideal Customer

How many times have you been asked to describe your ideal customer in vivid detail… How old are they? What’s their relationship status? Do they have kids? pets? plants? What movies do they like? Do you read books? Magazines? It’s something I’m...

Why Your Facebook Ads Aren’t Working…

How many times have you heard someone say ‘Facebook Ads don’t work!’  I know I hear it allllllll the time, so I thought I’d share with you why that blanket statement is simply not true.  Firstly, If you feel like Facebook Ads don’t work, I’m sure that...

My 3 failed attempts at starting a business

How do you know when it’s time to pack it all in… Jump off the entrepreneurial rollercoaster… and start something new – or heaven forbid – return to a J.O.B. Failure, mistakes & missed opportunity is normal. It’s part of the...

5 Steps to Create an Irresistible Lead Magnet

Are you ready to start building your email list & attracting a steady surge of perfectly-targeted leads EVERY SINGLE DAY? Well guess what? When you create a irresistible lead magnet, you’ll quickly find that attracting your dream clients, building your...

The Ultimate Guide to Facebook & Instagram Ads in 2019.

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